Fintech API for payroll-connected data

The fintech API for connected experiences

Pinwheel is the fintech API that plugs your product into your users' payroll and merchant accounts — enabling direct deposit switching, income and employment verification, pay-by-paycheck, earned wage access, and bill capture and management, through one integration.

2K
+
payroll & employer platforms
150
K
merchants
5
core capabilities, one API
1
wk
typical integration time

Fintech APIs and Pinwheel’s role in the stack

What is a fintech API?

A fintech API is a set of programmatic endpoints that let a financial application connect to external financial data or infrastructure — bank accounts, payroll systems, credit bureaus — instead of building those connections in-house. A well-built fintech API handles authentication, data normalization, and compliance, so a product team can focus on the experience layer instead of the plumbing underneath it.

What is Pinwheel?

Pinwheel is a fintech API that connects applications to a user's payroll and merchant accounts. Through one integration, it supports direct deposit switching, income and employment verification, paystub and tax form retrieval and bill switching— across a network of 2K+ payroll providers, 150k merchants and 1.5M employer platforms.

What is Pinwheel?

Pinwheel is a fintech API that connects applications to a user's payroll and merchant accounts. Through one integration, it supports direct deposit switching, income and employment verification, paystub and tax form retrieval and bill switching— across a network of 1,800+ payroll providers, 150k merchants and 1.5M employer platforms.

Solutions

One fintech API, endless capabilities

Every Pinwheel capability runs on a shared authentication mechanism, a common data model, and consistent webhook events.

Direct deposit switching

Capture 2x more direct deposits with the industry’s top performing solution. Take advantage of Pinwheel’s AI-optimized conversion algorithm and the only 100% credential-less switching experience, PreMatch.

Income & employment verification

Pull real-time income and employment status, or generate VOE and VOIE reports for underwriting, tenant screening, or employment checks.

Paystubs & tax forms

Retrieve itemized paystub history and tax documents directly from payroll, structured and ready to render or feed into underwriting logic.

Bill Switching

Pinwheel auto-detects recurring bills from connected user accounts and enables 1-click or guided switches for thousands of common merchants.

Bill Management

Bill payments can be modified or cancelled in-app. Save customers money and boost engagement with subscription identification and management.

Earned Wage Access & Pay-Linked Lending

Pull shift-level hours and itemized earnings to calculate what a user has already earned but hasn't been paid yet, so you can advance a safe amount ahead of payday and draw repayment direct from the paycheck.

Explore use cases for modern fintechs

Solutions for neobanks
varo logo
Varo
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The first US neobank with its own bank charter. A Pinwheel design partner since 2021.
Explore the case study ➔
current logo
Current
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Current piloted PreMatch and saw 2.2x more direct deposit enrollments in a member's first 35 days, across 6 million+ members.
Explore the case study ➔
x money logo
X Money
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X Money is banking inside the world's largest network, and Pinwheel is the deposit switch that funds it.
Read more ➔
OnePay logo
OnePay
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OnePay puts spending, saving, investing, and borrowing in one app, with Pinwheel's Switch Kit built into onboarding.
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Solutions for brokerage
Robinhood logo
Robinhood
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Robinhood chose Pinwheel as the direct deposit launch partner, powered by PreMatch.
Read more ➔
Kraken logo
Kraken
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Since 2011, Kraken has grown from crypto exchange into a full markets platform, crypto, stocks, futures — with Krak bringing it into everyday spending.
River logo
River
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River is becoming the bank of the Bitcoin world, with $2.4B under management. PreMatch moves clients' paychecks in two clicks.
Read more ➔
Solutions for fintech lenders
MoneyLion Logo
MoneyLion
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MoneyLion pairs banking with credit building and insights, with Pinwheel powering the direct deposit switch.
Read more ➔
Credit Karma Logo
Credit Karma
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Credit Karma helps 140M+ members track credit, file taxes, and bank, with paychecks up to two days early.
Perpay Logo
Perpay
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Perpay members buy now and repay from their paycheck. 65% of users offered Pinwheel's switch complete setup.
Explore the case study ➔
use cases

Built for what fintechs actually ship

Pinwheel is a fintech API that empowers builders to unleash next generation financial experiences across the customer lifecycle.

Switch Kit

Win direct deposits and acquire recurring spend by letting new customers migrate their paycheck, bills, and subscriptions in minutes, in-app, without a manual form.

Verify

Underwrite faster with real-time income and employment verification instead of waiting on a mailed paystub or a call to HR.

Bill Manager

Subscription management API designed to help your customers manage their recurring bills in their banking and finance apps. Manage subscription expenses with monitoring and 1-click cancellations.

Bill Switch

Reduce late or deficient payments by helping users switch recurring bills to the account their paycheck actually lands in.

Earned Wage Access & Paycheck-Linked Lending

Ground cash-flow forecasts and paycheck-advance features in real-time paystub data instead of estimated income. Advance wages responsibly using shift-level hours and earnings data, instead of estimating what a user has already earned. Capture repayment directly from paycheck.

why pinwheel

Built vs. bought: what changes with a single fintech API

Building on Pinwheel's fintech API
One integration reaches 2K+ payroll providers, employers and merchants
Pinwheel Link ships a tested, permissioned consent flow out of the box
Data returns in one normalized model across every connected platform
Easily add new capabilities — verification, bill switching — as a config change
Coverage expands centrally, for every app built on the API
The cost of building yourself
Negotiate and maintain integrations with thousands of individual payroll providers and millions of merchants one at a time
Build and staff a consent and credential-handling flow from scratch
Re-map data formats every time a provider changes their layout
Re-run compliance review each time you add a new capability
Coverage grows only as fast as your integration team does

By integrating with Pinwheel, we are ensuring our users have the best possible experience when managing their direct deposits and finances.

Dee Choubey,
CEO & Co-Founder, MoneyLion

Capability comparison

Fintech stacks may need multiple APIs to support a user’s e2e financial journey. Pinwheel uniquely sits upstream of the paycheck, connecting directly to the payroll systems and merchants themselves — with the ability to write changes and impact where money flows, not just report upon where it went.

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Showing all 6 providers
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Where the data comes from
Read or write
Stated coverage
What it powers
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how it works

From consent to data, in four calls

01

Create a link token

Call POST /link_tokens to start a session for a specific user and capability.

02

User authenticates

Pinwheel Link handles the platform authentication inside your product's UI.

03

Pinwheel connects the account

The account is linked and monitored; webhook events fire as jobs complete.

04

You call the data or action

Read income, paystubs, and tax forms, or write a new direct deposit allocation.

Read how fintech APIs are transforming financial services

APIs have moved from back-office plumbing to the foundation of modern financial products. Learn how they're expanding access to credit, automating money movement, and cutting development costs across the industry.
Build on the fintech API built for connected experiences

Get sandbox API keys, connect your first payroll account, and see direct deposit switching or income verification working end to end.

FAQs: Fintech API