Cash flow underwriting: Benefits & how to access cash flow data
Cash flow underwriting: Benefits & how to access cash flow data
copy gray icon

Cash flow underwriting: Benefits & how to access cash flow data

December 13, 2022

According to Pinwheel research, 75% of US workers believe that credit scores should not be the only criteria to qualify for a loan. However, accessing the vast majority of traditional credit products today still hinges on having a good credit score, excluding roughly one-third of US consumers.

On the one hand, consumers want more inclusive financial products. On the other hand, lenders need to find a way to decrease credit risk. To achieve this, lenders can include cash flow data in their underwriting models. Cash flow underwriting uses alternative credit data such as income or bank account transactions to understand a borrower’s cash flow and better assess their creditworthiness.

Traditional underwriting methods depend greatly on an individual’s credit profile, as calculated by credit bureaus that take into account factors such as payment history, credit history length, and amounts owed. Although cash flow data is excluded from this assessment, a growing number of lenders are now incorporating it into their underwriting methods — over half are utilizing cash flow or bank transaction data to determine a potential borrower’s creditworthiness.

With access to cash flow data, lenders are also able to better understand a consumer’s ability to pay back a loan. This is a critical advantage now that rising interest rates, economic uncertainty, and a potential recession are threatening to increase unemployment and potentially increase delinquencies.

The advantages of cash flow data

With cash flow data, fintechs, traditional financial institutions and lenders can improve their underwriting models, reduce fraud, and deliver better products.

1. Reduce default and portfolio risk

After a period of economic growth, financial service providers and consumers are once again grappling with financial turmoil and bracing for a potential recession. Cash flow data can help lenders navigate challenging economic conditions with in-depth insights into their customers’ financial health. 

The use of cash flow data in loan underwriting improves lenders’ ability to determine a person’s default risk, ensuring they can still offer credit to individuals with a stable income. Likewise, cash flow data can support lenders in analyzing the health of their loan portfolio by providing a more granular overview of different borrower segments.

2. Reduce fraud

Addressing fraud is a top of mind issue for lenders. For every five loan applications, one has an inflated income statement. It’s also easy to create a fake paystub — there are over 300 websites that offer this service for a small fee, and lenders that still default to asking applicants to manually upload their paystub are at risk of receiving a fake one.

Cash flow data solves this problem by enabling lenders to verify an applicant’s earnings using data straight from source systems, such as a person’s payroll platform or bank account. While some financial service providers might worry that their customers would hesitate to grant them access to this data, our research indicates otherwise. The majority of US workers (82%) are happy to share this information.

3. Personalize financial tools and services

With consumer-permissioned access to cash flow data, lenders also benefit from real-time insights into their customers’ finances, which allows them to tailor their tools and services to evolving customer needs.

Credit reporting agencies update credit scores on average every month, but cash flow data can be updated in real time. When a customer gets a salary raise, for example, the lender can receive a notification and automatically offer the customer a credit line increase or another product they’re eligible for. If a customer’s salary decreases dramatically or if they lose their job, the lender can create a new repayment plan that lowers the delinquency risk.

Offering these types of personalized financial services represents a significant market opportunity. More than six in 10 (62%) US workers are interested in automatic credit line increases based on increases in income, while 63% are interested in proactive loan repayment plan recommendations if there’s a sudden decrease in income.

4. Expand consumer base

Cash flow underwriting allows lenders to factor in additional data for credit risk assessment. While a person’s credit score is a good place to start verifying their creditworthiness, this potentially excludes no-file, thin-file, and subprime applicants who might otherwise be safe to lend to. For example, someone who has recently emigrated to the US to work a high-earning job could be an excellent candidate, even though they don’t have any credit history.

However, these applicants are often turned away or offered high-interest options they can’t afford. Cash flow data provides a solution — an additional layer of data that lenders can use to lower the risk of extending credit to borrowers they would otherwise have to turn down. Consequently, financial service providers can expand their market and delight consumers who have been traditionally underserved in the financial system.

What is the best way to access data for cash flow underwriting?

Financial technology APIs are the best and safest solution for accessing consumer-permissioned cash flow data. 

With an API, lenders can automatically connect to hundreds of data source systems — a much faster and cost-effective solution compared to manually integrating with every system. On the customer side, they can easily authorize access and provide the necessary data without having to manually upload any documentation.

Cash flow data can come from either the customer’s bank account (by analyzing their transaction data) or their payroll platform (by analyzing paystubs and shift data). 

Payroll platforms have several advantages over bank transaction data — the first being that they sit at the top of the consumer financial data stack. A person might direct deposit their paycheck into several accounts, so their bank transaction data might not be 100% accurate with regard to their earnings.

Additionally, payroll includes data on tax withholdings, healthcare deductions, 401(k) contributions, unpaid leave, paid and unpaid time off, and other important income-related information that doesn’t exist in bank accounts. Connectivity to payroll is also critical to get immediate updates on any changes to a customer’s income or employment status.

To ensure regulatory compliance when accessing cash flow data for credit underwriting, lenders should only work with FCRA-compliant data vendors, like Pinwheel. The FCRA regulates the collection of and access to consumer data, providing consumers with recourse if the data proves to be inaccurate. Fines for violating the FCRA range from $100 to $1,000 per violation, and some cases have led to multimillion-dollar fines.

Power cash flow underwriting with Pinwheel Earnings Stream and Verify

To enable cash flow underwriting, getting access to consumer cash flow data is only the first step. The next step is to analyze the data to determine the person’s income, pay frequency, and other factors that influence their creditworthiness. Unlike other payroll data connectivity APIs that only provide data, Pinwheel completes both steps to deliver ready-to-use, real-time income data insights.

With Pinwheel’s Verify and Earnings Stream solutions, lenders can decrease risk, grow their customer base, and expand credit access to traditionally underserved customers.

Earnings Stream insights span historical cash flows, accrued earnings in the current pay period, and projections of future earnings and pay dates. The solution is supported by our income platform coverage, which is the highest in the market at 1,600+ payroll platforms and the top 40+ time & attendance systems, covering 80% of US workers.

In addition to enabling cash flow underwriting, financial service providers can use Earnings Stream to launch earned wage access, offer financial management tools, or develop brand-new products.

Verify enables automated income and employment verification for faster application processing (with support for document uploads), helps reduce fraud, and allows lenders to use income data for FCRA-permissible purposes such as credit decisioning.

Both products include recurring access, a feature that updates income and employment data in real time, so lenders are notified as soon as there are changes to a customer’s income or employment status.

Contact us to learn more about how Pinwheel’s solutions can help you tap into new lending opportunities.

Always stay up to date

View our Privacy Policy   ➔
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Up next

The digital gap threatening credit unions—and how to close it

The digital gap threatening credit unions—and how to close it

Read more  ➔
Are Gen Z and Millennials your most valuable—and most underserved—banking customers?

Are Gen Z and Millennials your most valuable—and most underserved—banking customers?

Read more  ➔
Pinwheel Helping Power Robinhood Banking Deposits

Pinwheel Helping Power Robinhood Banking Deposits

Read more  ➔
Visa Launches Enhanced Subscription Manager, Giving Consumers Greater Control Over Recurring Payments

Visa Launches Enhanced Subscription Manager, Giving Consumers Greater Control Over Recurring Payments

Read more  ➔
OnePay Partners with Pinwheel

OnePay Partners with Pinwheel

Read more  ➔
Leighanne Levensaler joins Pinwheel as strategic advisor

Leighanne Levensaler joins Pinwheel as strategic advisor

Read more  ➔
River launches direct deposit powered by Pinwheel Deposit Switch

River launches direct deposit powered by Pinwheel Deposit Switch

Read more  ➔
KYC’s Killer App

KYC’s Killer App

Read more  ➔
J.D. Power confirms ROI of bank account "Soft Switching"

J.D. Power confirms ROI of bank account "Soft Switching"

Read more  ➔
Pinwheel welcomes Don Weinstein as an advisor

Pinwheel welcomes Don Weinstein as an advisor

Read more  ➔
Future of account onboarding

Future of account onboarding

Read more  ➔
How we help lenders unlock the value of Pay by Paycheck

How we help lenders unlock the value of Pay by Paycheck

Read more  ➔
Pay By Paycheck: The next big thing in lending

Pay By Paycheck: The next big thing in lending

Read more  ➔
A new chapter for Pinwheel

A new chapter for Pinwheel

Read more  ➔
Hey - remember us from tax season?

Hey - remember us from tax season?

Read more  ➔
Narmi x Pinwheel expand partnership with the Switch Kit

Narmi x Pinwheel expand partnership with the Switch Kit

Read more  ➔
Winning the war for primacy with digital innovation

Winning the war for primacy with digital innovation

Read more  ➔
Did the CFPB Eat Your Homework?

Did the CFPB Eat Your Homework?

Read more  ➔
Achieving loyalty with a differentiated digital experience

Achieving loyalty with a differentiated digital experience

Read more  ➔
​Revolutionizing digital banking: How Bill Manager drives engagement and growth

​Revolutionizing digital banking: How Bill Manager drives engagement and growth

Read more  ➔
Pinwheel expands PreMatch coverage to 45M Americans with addition of Paychex partnership

Pinwheel expands PreMatch coverage to 45M Americans with addition of Paychex partnership

Read more  ➔
Pinwheel Pulse: Q1 2025

Pinwheel Pulse: Q1 2025

Read more  ➔
Citadel Direct Deposit Manager is powered by Pinwheel

Citadel Direct Deposit Manager is powered by Pinwheel

Read more  ➔
Security Bank of Kansas City upgrades account onboarding with Pinwheel

Security Bank of Kansas City upgrades account onboarding with Pinwheel

Read more  ➔
Pinwheel partners with MoneyLion to power Direct Deposit Switching

Pinwheel partners with MoneyLion to power Direct Deposit Switching

Read more  ➔
Consumer Banking Sentiment 2025

Consumer Banking Sentiment 2025

Read more  ➔
Q&A with Meriwest Head of Digital Strategy, Gene Fichtenholz

Q&A with Meriwest Head of Digital Strategy, Gene Fichtenholz

Read more  ➔
Roster Mentality & Retail Banking

Roster Mentality & Retail Banking

Read more  ➔
Achieve primacy day one

Achieve primacy day one

Read more  ➔
Pinwheel Pulse: 2024 Year in Review

Pinwheel Pulse: 2024 Year in Review

Read more  ➔
Why credit unions have a neighborhood advantage

Why credit unions have a neighborhood advantage

Read more  ➔
The Product Pulse

The Product Pulse

Read more  ➔
Introducing Bill Manager

Introducing Bill Manager

Read more  ➔
PreMatch results are in

PreMatch results are in

Read more  ➔
How we achieve the industry’s best conversion rates

How we achieve the industry’s best conversion rates

Read more  ➔
Automated direct deposit is powering the next generation of growth for credit unions

Automated direct deposit is powering the next generation of growth for credit unions

Read more  ➔
Nassau Financial Credit Union Selects Pinwheel As Direct Deposit Switch Partner

Nassau Financial Credit Union Selects Pinwheel As Direct Deposit Switch Partner

Read more  ➔
SafeLink expands access to frictionless experiences

SafeLink expands access to frictionless experiences

Read more  ➔
Industry leaders talk consumer bank switching behaviors

Industry leaders talk consumer bank switching behaviors

Read more  ➔
The branch of the future

The branch of the future

Read more  ➔
Giving credit where it’s due

Giving credit where it’s due

Read more  ➔
Trust and Verify

Trust and Verify

Read more  ➔
Citizens & Pinwheel talk primacy

Citizens & Pinwheel talk primacy

Read more  ➔
Be the Amazon of banks  

Be the Amazon of banks  

Read more  ➔
Enhancing digital trust: Inside Pinwheel's commitment to security

Enhancing digital trust: Inside Pinwheel's commitment to security

Read more  ➔
Who’s making money moves in 2024?

Who’s making money moves in 2024?

Read more  ➔
Consumer bank switching behavior demystified

Consumer bank switching behavior demystified

Read more  ➔
The metrics you care about the most are now available in real-time

The metrics you care about the most are now available in real-time

Read more  ➔
New Jack Henry partnership makes it easier for community banks to take advantage of Pinwheel

New Jack Henry partnership makes it easier for community banks to take advantage of Pinwheel

Read more  ➔
 Pinwheel's CMO discusses bank competition for primacy in 2024

Pinwheel's CMO discusses bank competition for primacy in 2024

Read more  ➔
Introducing the next generation of Automated Direct Deposit Switching

Introducing the next generation of Automated Direct Deposit Switching

Read more  ➔
Fraud Fighers Chapter 1: Know Your Fraudster

Fraud Fighers Chapter 1: Know Your Fraudster

Read more  ➔
Know Your Fraudster Q&A with Robert Reynolds

Know Your Fraudster Q&A with Robert Reynolds

Read more  ➔
This is how banks close the loop with branch guests: Introducing Pinwheel Smart Branch

This is how banks close the loop with branch guests: Introducing Pinwheel Smart Branch

Read more  ➔
Introducing Pinwheel Deposit Switch 2.0, a revolutionary upgrade that maximizes coverage and conversion for every US worker

Introducing Pinwheel Deposit Switch 2.0, a revolutionary upgrade that maximizes coverage and conversion for every US worker

Read more  ➔
Key factors to consider before implementing a payroll connectivity API

Key factors to consider before implementing a payroll connectivity API

Read more  ➔
Enhance credit line management with income data

Enhance credit line management with income data

Read more  ➔
See your customers’ earnings weeks into the future with projected earnings

See your customers’ earnings weeks into the future with projected earnings

Read more  ➔
How to reduce default risk with consumer-permissioned data

How to reduce default risk with consumer-permissioned data

Read more  ➔
Digital lending technologies and trends that are shaping the industry

Digital lending technologies and trends that are shaping the industry

Read more  ➔
4 technologies that improve fraud detection in banking

4 technologies that improve fraud detection in banking

Read more  ➔
Why automated income verification is a must-have feature for lenders

Why automated income verification is a must-have feature for lenders

Read more  ➔
December product release: 10% increase in conversion, enhanced security and access to pay frequency data

December product release: 10% increase in conversion, enhanced security and access to pay frequency data

Read more  ➔
A conversation with our Chief Information Security Officer

A conversation with our Chief Information Security Officer

Read more  ➔
Former CFPB Deputy Director Raj Date Joins Pinwheel as an Advisor

Former CFPB Deputy Director Raj Date Joins Pinwheel as an Advisor

Read more  ➔
Cash flow underwriting: Benefits & how to access cash flow data

Cash flow underwriting: Benefits & how to access cash flow data

Read more  ➔
Why banks need a payroll connectivity API that prioritizes information security

Why banks need a payroll connectivity API that prioritizes information security

Read more  ➔
How alternative credit data can benefit lenders

How alternative credit data can benefit lenders

Read more  ➔
Tech Spotlight: Implementing your first feature flag

Tech Spotlight: Implementing your first feature flag

Read more  ➔
Pinwheel Welcomes New Advisor, Ethan Yeh, to Advance Pinwheel’s Data Science Strategy

Pinwheel Welcomes New Advisor, Ethan Yeh, to Advance Pinwheel’s Data Science Strategy

Read more  ➔
Tech spotlight: Securing access control across internal services

Tech spotlight: Securing access control across internal services

Read more  ➔
The anatomy and potential of payroll data: Transforming complex data into insights

The anatomy and potential of payroll data: Transforming complex data into insights

Read more  ➔
Beyond the credit score: Propelling consumer finance into the future with income data

Beyond the credit score: Propelling consumer finance into the future with income data

Read more  ➔
Ayokunle (Ayo) Omojola joins Pinwheel’s Board of Directors

Ayokunle (Ayo) Omojola joins Pinwheel’s Board of Directors

Read more  ➔
Conquering conversion: Engineering practices developed to help customers

Conquering conversion: Engineering practices developed to help customers

Read more  ➔
Driving Customer Delight: From implementation and beyond

Driving Customer Delight: From implementation and beyond

Read more  ➔
Pinwheel Supports Open Finance Data Security Standard

Pinwheel Supports Open Finance Data Security Standard

Read more  ➔
How we design Pinwheel to solve real customer problems

How we design Pinwheel to solve real customer problems

Read more  ➔
What is consumer-permissioned data and what are its benefits?

What is consumer-permissioned data and what are its benefits?

Read more  ➔
How payroll data connectivity can help financial service providers in tumultuous market conditions

How payroll data connectivity can help financial service providers in tumultuous market conditions

Read more  ➔
Pinwheel now supports document uploads to supplement payroll data

Pinwheel now supports document uploads to supplement payroll data

Read more  ➔
Brian Karimi-Pashaki joins Pinwheel as Partnerships Lead

Brian Karimi-Pashaki joins Pinwheel as Partnerships Lead

Read more  ➔
Optimizing for conversion with smarter employer mappings

Optimizing for conversion with smarter employer mappings

Read more  ➔
What are super apps and how will they impact financial services?

What are super apps and how will they impact financial services?

Read more  ➔
Increase conversions and maximize share of wallet with Pinwheel's new UX update

Increase conversions and maximize share of wallet with Pinwheel's new UX update

Read more  ➔
Pinwheel announces support for taxes

Pinwheel announces support for taxes

Read more  ➔
Ryan Nier Joins Pinwheel as the Company’s first General Counsel

Ryan Nier Joins Pinwheel as the Company’s first General Counsel

Read more  ➔
The future of enabling earned wage access

The future of enabling earned wage access

Read more  ➔
Deliver earned wage access faster with Pinwheel Earnings Stream

Deliver earned wage access faster with Pinwheel Earnings Stream

Read more  ➔
Digital transformation in banking in 2022: What it means, trends & examples

Digital transformation in banking in 2022: What it means, trends & examples

Read more  ➔
June product release: Expanded connectivity to employers, a custom experience with Link API and more

June product release: Expanded connectivity to employers, a custom experience with Link API and more

Read more  ➔
Pinwheelie Spotlight: LaRena Iocco, Software Engineer

Pinwheelie Spotlight: LaRena Iocco, Software Engineer

Read more  ➔
Build fully custom experiences with Pinwheel’s Link API

Build fully custom experiences with Pinwheel’s Link API

Read more  ➔
Pinwheel expands connectivity to 1.5M employers

Pinwheel expands connectivity to 1.5M employers

Read more  ➔
Robert Reynolds joins Pinwheel as Head of Product

Robert Reynolds joins Pinwheel as Head of Product

Read more  ➔
Pinwheel obtains highest security certification in the industry

Pinwheel obtains highest security certification in the industry

Read more  ➔
Lauren Crossett becomes Pinwheel’s first Chief Revenue Officer

Lauren Crossett becomes Pinwheel’s first Chief Revenue Officer

Read more  ➔
Everything you should know about the role of APIs in banking

Everything you should know about the role of APIs in banking

Read more  ➔
Open finance: What is it and how does it impact financial services?

Open finance: What is it and how does it impact financial services?

Read more  ➔
How automated direct deposit switching benefits traditional banks

How automated direct deposit switching benefits traditional banks

Read more  ➔